Houston, TX – October 17, 2023 – PickleJar Holdings, a leading Texas-based music and entertainment software company, announces today they will sponsor the 2024 CMA of Texas Awards Show, exclusively delivering a free, digital live stream of the ceremony. Broadcasting from the Woodlands, TX, the integrated live entertainment and cashless tipping platform will stream the awards show to a global audience through the PickleJar mobile app as well as PickleJar+, a streaming channel available on Roku TV, AppleTV+, and Amazon Fire TV. Fans can download the PickleJar IOS app, tune in to PickleJar+, or view it live through any browser on PickleJar.com starting at 6:30 PM ET/5:30 PM CT on Wednesday, October 18.
“We are excited to once again work alongside CMA of Texas and its incredible staff to livestream their annual awards,” said Jeff James, PickleJar’s Chief Executive Officer. “We are thrilled to bring more recognition to the artists being honored during the ceremony, build more artist relationships, highlight the performers and continue to transform the fan experience.”
With this sponsorship, PickleJar will also extend the digital presence of the ceremony and concerts, making exclusive content available across all their digital platforms free for all users. The evening, which highlights local artists in a wide variety of categories, is set to take place on October 18 at Dosey Doe – The Big Barn in The Woodlands, TX, with PickleJar live streaming throughout the entire ceremony.
To learn more or to purchase in-person tickets to the event, please visit cmaoftexas.com/.
Founded on the idea that artists should have full control over the profitability of their creative talents, PickleJar is a suite of Artist-First technologies developed with a simple idea – “help others achieve the greatest value for their creative talents and visionary pursuits. The newly launched PickleJar+ is the premier destination for live music from venues across the U.S. and beyond. Featuring up-and-coming artists and established powerhouse acts, PickleJar+ showcases the power and energy of live music. With live events and on-demand concerts, PickleJar+ provides a special look into the world of #ArtistFirst to support local musicians. Most importantly, artists receive 100% of funds tipped by fans.
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ABOUT PICKLEJAR HOLDINGS
PickleJar unlocks the potential of shared entertainment experiences through an integrated suite of software and services designed to inspire human creativity and enrich lives. Developed for the era of social commerce, we continuously work to advance tools to unify the touchpoints of Fan engagement with emerging Artists, mid-sized venues, and global brands. By embedding secure payment technology, data intelligence and content distribution, PickleJar’s innovative Artist promotion programs, Venue Managed Services and wide range of mobile apps create a 360° view of how Fans and Patrons connect with the music and moments that matter most.
ABOUT CMA OF TEXAS:
The CMA of Texas is all about recognizing great Texas independent musicians, songwriters, instrumentalists, DJs, radio stations (traditional and digital), radio programmers, film and TV personalities, venues and those individuals devoted to the growth and preservation of Texas Americana, Western Swing, Cowboy Western and Texas country music. Learn more at cmaoftexas.com.